No Resolutions, One Campaign and 10-Calorie Drinks - New York Times

New York Times

No Resolutions, One Campaign and 10-Calorie Drinks New York Times NEW YEAR'S resolutions to get in shape are a boon to fitness clubs and diet brands, but 7Up Ten, a low-calorie soft drink, is taking the unusual approach of advocating giving up resolutions themselves. In a series of 10 tongue-in-cheek online videos ...